Joseph Veazey Design

I started keeping sketchbooks in 2008. After I had completed a...

Thu, 03 Jan 2013 11:51:57 -0500

I started keeping sketchbooks in 2008. After I had completed a few, I began turning them into design projects, which became more and more elaborate with each book. This one, Sketchbook #4, consisted of a hand-painted front and back of book, with a printed and die cut butcher paper dust jacket.

I started keeping sketchbooks in 2008. After I had completed a...

Wed, 02 Jan 2013 13:00:00 -0500

I started keeping sketchbooks in 2008. After I had completed a few, I began turning them into design projects, which became more and more elaborate with each book. This one, Sketchbook #5, consisted of a hand-painted front and back of book, with a printed (laser printed black on black) and die cut paper dust jacket.

The Adult Swim Comic-Con booth was designed to be seen through...

Tue, 01 Jan 2013 13:00:00 -0500

The Adult Swim Comic-Con booth was designed to be seen through Polarized 3d glasses, which make more saturated colors seem closer, and seem to make less saturated colors recede. The brochure was given out to visitors, and was meant to function as a way to dispense the 3d glasses to the fans. It also has all the panel and signing information inside, and was designed to look really cool when viewed through the glasses (Achieved by printing with fluorescent spot colors).

Poster for Azede’s second runway show. The second show was...

Mon, 31 Dec 2012 01:56:00 -0500

Poster for Azede’s second runway show. The second show was also a success. Most of the print materials used images derived from flower petals, which was also a theme in some of the looks. Invitations, programs, a prospectus booklet, lookbook, website, and gift bags were also designed. The show was another success, and most importantly Azede’s garments were amazing.

Sun, 30 Dec 2012 13:00:00 -0500

My first annual Christmas Card. Folds out to four different...

Sat, 29 Dec 2012 13:00:00 -0500

My first annual Christmas Card. Folds out to four different panels, each revealing more diecut holes, which show through to different colors on the interior card. The envelope features several diecut holes as well, showing through to the white of the front of the card.

For the invitation to the Fall 2011 Collection show, we made a...

Fri, 28 Dec 2012 13:00:00 -0500

For the invitation to the Fall 2011 Collection show, we made a card with a pop-up box inside. When the seal on the box was broken, a small invitation card and framed pressed flowers were found inside the box. Over 60 of the invitations were hand assembled and mailed to VIP guests.

My first annual Christmas Card. Folds out to four different...

Thu, 11 Oct 2012 02:00:00 -0400

Sat, 10 Dec 2011 02:01:00 -0500

Hand drawn type made to be printed on the inside as a tag for a...

Sat, 10 Dec 2011 02:00:00 -0500

Hand drawn type made to be printed on the inside as a tag for a series of t-shirts I was working on at Adult Swim. The concept later got changed, but I really like the original type.

Sat, 10 Dec 2011 02:00:00 -0500

Print ad designed to advertise the Adult Swim Comic-Con booth in...

Sat, 10 Dec 2011 01:59:00 -0500

Print ad designed to advertise the Adult Swim Comic-Con booth in the pamphlet that was passed out at the event.

The prospectus for the Azede Jean-Pierre Fall 2011 Collection...

Sat, 10 Dec 2011 01:58:00 -0500

The prospectus for the Azede Jean-Pierre Fall 2011 Collection Show was sent out to potential sponsors. The logo was diecut out of the front of a black laid cover weight folder, revealing the eye of the model on the cover of the actual booklet, as seen through the crossbar of the A. We ended up receiving sponsorship from Coca-Cola, Anheuser-Busch, and Spanx.

Poster designed for Azede’s first runway show. We also...

Sat, 10 Dec 2011 01:57:00 -0500

Poster designed for Azede’s first runway show. We also produced the entire show together, which ended up being a great success. We had over 250 guests in attendance, including the Atlanta Mayor Shirley Franklin. In addition to the poster, invitations, programs, and a website were also designed. 20 curtains were screenprinted with the Azede Jean-Pierre logo and hung up inside the spacious venue.

Sat, 10 Dec 2011 01:55:00 -0500

Over 50 lookbooks were assembled by hand and mailed to various...

Sat, 10 Dec 2011 01:54:00 -0500

Over 50 lookbooks were assembled by hand and mailed to various stores, magazines, blogs, and other media. Inside the box was found a set of cards, pricepoint guide, and cd held in a colored pencil-style display box.

Interior spreads from the prospectus for Azede’s Fall 2011...

Sat, 10 Dec 2011 01:53:00 -0500

Interior spreads from the prospectus for Azede’s Fall 2011 collections show, which was mailed to potential sponsors. It contained backstage photography from the previous show along with plans for the second show and sponsorship information.

This icon was one of my first times collaborating with Azede...

Sat, 10 Dec 2011 01:52:00 -0500

This icon was one of my first times collaborating with Azede Jean-Pierre. Originally for her identity, I we made a full name logo, this shortened logo, and a stationery system. The shortened logo ended up being pretty strong, so we tend to use it more often than the other.

Hand drawn type for use on print and web materials for Azede...

Sat, 10 Dec 2011 01:51:00 -0500

Hand drawn type for use on print and web materials for Azede Jean-Pierre’s Fall 2011 collection, which featured inspiration from flower petals throughout the collection.

Business card for Azede Jean-Pierre.

Sat, 10 Dec 2011 01:50:00 -0500

Business card for Azede Jean-Pierre.